(2023-2025)
Geekstar has been my passion project and a speculative branding experiment for the past two years, and it’s finally time to explain what it is ⭐️
Starting my first year on a tech course in 2023, I noticed nerd culture was often branded toward a stereotype I didn’t fully fit, which made me want to explore what nerdiness could look like, cause I am very much a nerd, I promise!! 😫
Technology and online spaces have always been about community and creativity for me, collaborating, sharing inspiration, and imagining new and better futures.
To bring that spirit to life, I created 4 sticker collections (4,000 stickers in total) plus a few other small items. I shared them everywhere, with friends, strangers, and anyone who resonated with the message. Seeing people embrace their inner nerd and Geekstar, regardless of their background in tech, has been amazing. Everyone is a nerd deep down, and we stan that!! <33
Geekstar stickers <3